With 1.2 million subscribers and 292 million views, his channel’s influence has brought him into the top echelon of first-person-shooter YouTubers, granting him access to private events with publishers and developers such as Activision and Dice.
Drift0r managed to carve out a slot in his busy schedule of covering Call of Duty World War II news, streaming Overwatch, and his new Sniper Ghost Warrior In Depth series, to talk to us about the future of his channel and Call of Duty.
Disclaimer: To ensure full transparency, the interviewer is a longtime subscriber, sponsor, and moderator of Drift0r’s main and secondary channel.
GS: To start off, I’m curious how this last year has been. You adamantly stuck to your guns and refused to cover Infinite Warfare, so you replaced its coverage with Modern Warfare Remastered In Depth, while also reviving the Drift0rPlays channel for other games like Heroes of the Storm and Overwatch. How has all of this affected you and your channels?
GS: Looking toward the future, are you at all concerned with the so-called “Ad-pocalypse”? You said on Twitter that your CPMs are pretty high and most of your Non-Ad-Friendly strikes are reversed within an hour, but do you fear it will only get worse?
I have always provided guides and the community has always supported me in return. Deciding not to post a game for moral reasons was not viewed highly by everyone. Of course, many of my fans understood and continued to support me, but not all. Perhaps more frustrating was that I became a scapegoat for various things and the CoD community outside of my fan base. The last six months has been incredibly difficult for me.
Reviving Drift0rPlays was a VERY recent decision and mostly just so that I can stream more casual Overwatch. I plan to promote it some after I’ve been streaming on it consistently for a few months.
GS: Do you have any ideas, theories, or just thoughts in general, about how consumers can affect the more restrictive ad strikes facing their favorite channels and creators?
GS: Throughout the years, you’ve had a few expansions for Drift0r as a brand, including merchandise (both professional and homemade), owning part of Team EnVyUs, and Drift0r Mobile. Are these indicative of your long-term goals with the Drift0r name?
GS: Pulling back to your short-term goals, how hopeful are you that this year’s Call of Duty WWII will be less supply-drop focused, more in-line with your personal ethics, and therefore permitted to coverage on your channel?
GS: Following up on CoD:WWII, you said during a livestream that you prefer a modern setting over returning to World War II, but would gladly take this over another title like Infinite Warfare. Do you think WWII will bring the resurgence of players that Call of Duty lost over the last few years?
GS: With a promising new title like CoD:WWII on the horizon, do you plan to continue smaller-running series such as Overwatch In Depth after its release?
GS: Your channel has also prominently featured non-video game related videos about a bevy of topics like economics, religion, psychology, spirituality, and a variety of personal stories from your own life. Can your fans expect this type of (occasionally controversial) video to continue as your channel grows in popularity?
GS: With your channel featuring a number of series throughout the years and your background of creating short films, do you ever consider returning to creating original content? If so, could you tell us about some of your ideas?
GS: If you were elected Lead Designer of the next Call of Duty with absolute authority and creative control, what would your setting be and how would it affect gameplay?
All that being said, I want to turn some of my dream stories into comic books. I tried contacting some people in the comic book industry and got a lot of “I don’t care.” I think doing some script doctoring would be fun, along with film consulting. I actually love acting and being on camera, so anything like that would be super fun for me. Honestly, I think movie studios should be having YouTubers do cameos in films for easy promotion.
GS: In addition to checking out your pair of channels, how else can people get at and support you? Anything you want to shoutout or tease?
I’d love to see it have a few unique failure states that are technically valid endings, such as causing nuclear war, falling through ice, or going to jail for shooting an ally. Hoard mode would be Dinosaurs and take place in the Congo River Basin where Mokele-mbembe supposedly lives.
Gameplay would ideally have the CoD ‘feel’ in that everything is smooth, fast, and not clunky, while still having a few extra punishing features for realism. If it gets a VR mission, I would love for the player to control a robot to spy on people… or do a HALO Jump in real time.
GS: Bonus: Are you aware, that as of the time of this writing, you follow 666 people on Twitter?
Thank you Drift0r for taking the time out of your busy schedule to speak with us.
You can catch him on his main channel, where he’s usually covering Call of Duty and troubles of the mind, his second channel, where he streams casual hangouts in games like Overwatch and Heroes of the Storm, and on Twitter, where he relays his strange day-to-day interactions.